JOB Purpose
Burberry is a recognized leader in engaging customers through digital experiences, both online and offline in our retail stores. This role is for an Enterprise Architect who can research, design, and lead the introduction and adoption of new Digital-related technologies within Burberry, as well as other areas of the business. The candidate will be expected to be passionate about technology, with an understanding of Luxury Retail trends and how these can be brought together in new and exciting ways.
This role will include, working closely with the global data team and supporting China's local business team. Co-operate in developing China BI system and support China business team. It will require close business engagement and interaction with our delivery project teams, product owners, and our IT data Architecture team.
Supports the organization, enabling the use of data to meet business outcomes, adaptively. Ensures data solutions adhere to Burberry standards and guidelines for provisioning and distribution of data across the Burberry eco-system.
Supports decision-making, delivering a future-state view unconstrained by proprietary solutions or technologies.
The BI analyst is responsible for producing the overall BI system architecture of China, lead the development and will be the technical owner for Burberry China's BI system.
KEY Responsibilities
- Develop an evolving BI system data architecture for Burberry China.
- Key role in designing future Burberry China BI system roadmap
- BI Platform Ownership
- Serve as the primary owner of the company's BI platform, ensuring reliability, scalability, and performance.
- Design, develop, and optimize data models (star schema, snowflake), ETL/ELT pipelines, and integrations to support BI solutions.
- Monitor and tune query performance, indexing strategies, and partitioning for large-scale datasets.
- Data Tracking & Analytics Engineering
- Develop and maintain data tracking solutions (e.g., event tracking, customer journey analytics) to capture key user interactions across digital and retail touchpoints.
- Ensure data accuracy and consistency by implementing data validation, logging, and monitoring processes.
- Collaborate with marketing and e-commerce teams to define tracking requirements
- Vendor Management
- Lead relationships with BI, and tracking vendors to ensure timely delivery of projects.
- Evaluate third-party tools and services, negotiate contracts, and oversee implementation.
- Conduct performance reviews and hold vendors accountable for SLAs and deliverables.
- Development & Engineering
- Write advanced SQL, Python, to transform and analyze data.
- Implement data security and governance (e.g., row-level security, GDPR compliance).
- Collaboration & Governance
- Support China business team to design BI system roadmap and development the BI systems.
- Partner with IT, Data Engineering, and business teams to align BI solutions with strategic goals.
- Document data architecture, lineage, and metadata for transparency.
- Train power users on self-service analytics best practices.
ROLE REQUIREMENTS
Typical Responsibilities
- This is a technical expert role, not a business architect role.
- English is a must, need to work closely with the global data team
- This is a senior IC role and can lead the 3rd party vendor team
Technical Skills
- 5-10 years in BI development, and analytics engineering, data warehousing experience is plus
- Expertise in at least one global BI system and one local BI tools + SQL optimization.
- Hands-on experience with cloud data warehouses (Databricks, AWS data stack, Alibaba data stack)
- Strong knowledge of China data tracking tool (web analytics, customer data platforms) and event-based architectures.
- Familiarity with luxury/fashion retail and digital data (e.g., POS, inventory, clienteling)
- Familiarity with luxury/fashion digital data (e.g., Tmall, JD, Wechat Mini Program…)
Soft Skills
- Strong vendor management and project leadership skills.
- Ability to translate business needs into scalable technical solutions.
- Proactive problem-solver with a focus on innovation and efficiency.