Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.
With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.
This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.
About The Role
The role of
Digital and Social Commerce
Director has the responsibilities to develop and
drive
the
Haleon digital and social
commerce strategies
with enterprise winning model establishment
to drive sustainable business growth and continuously
capability dial up
.
Key Responsibilities
- Strategy and winning model development: Delivery of Digital and Social commerce strategies, including key platform strategies and enterprise winning models to drive sustainable and profitable growth (Net Sales/Profit/Share growth).
- Monthly Tracking, analytics and action drive: Works mainly with EC heads and x-functions including category marketing heads, SMD x-functions (CBIA, Media, strategy etc.), finance, and their teams in monthly digital platform performance tracking, generating insights and ad-hoc strategic actions, embedding them in the business operations and delivering the associated value (Net Sales/Profit).
- External best practices on radar: Continuously brings in external best practice and strategic move from leading players in the industry or winners from other leading consumer industries
- Enterprise Partnership establish: Works with external digital commerce platforms to identify and execute enterprise level growth opportunities and drive T2T enterprise partnership.
- Internal Capability and x-category best practise sharing locally, regionally and globally: Identify and build the fit-for-future digital & social commerce capabilities required to operate and win in the China market, Deliver the initiatives, identify the resource needed, including bringing in the latest capabilities on data and AI.
Qualifications And Skills
- Bachelor Degree and above, Management Trainee profile preferred. MBA is a plus. Experience in Shopper & Trade Marketing, Digital Innovation from Top CPG, FMCG and beauty industry is preferred.
- At least 12-year working experience of digital marketing and e-Commerce field in which Latest 3 years in managerial grade with direct experiences in Douyin social commerce, Rich experience across traditional Digital Commerce, Social commerce, O2O and other growing/emerging online channels.
- Strategic thinking, excellent storytelling and problem-solving skills with logic and framework, P&L experience and financial acumen is a MUST, good at data & analytics.
- Proven skills of stakeholder influence with excellent communication skill across matrix organizations in China local level and regional level
- manage a high degree of complexity across diverse markets in changing environment. Ability to drive and enable change
- Language proficiency both in English and Chinese, Good presentation in English.
Diversity, Equity and Inclusion
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
Job Posting End Date
Equal Opportunities
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It's important to us that Haleon is a place where all our employees feel they truly belong.
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
Adjustment or Accommodations Request
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We'll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
Note to candidates
The Haleon recruitment team will contact you using a Haleon email account ). If you are not sure whether the email you received is from Haleon, please get in touch.