Job Description
This role leads consumer insight development and product research for Fabric Care Product in Southeast Asia.
- As collaborative leaders of product innovation, Product Researchers are responsible for discovering, designing, and delivering superior products and packaging that enhances consumer satisfaction.
- This role integrates insights across consumer, technical, and business domains to develop robust product/package propositions with compelling communication at all touchpoints, ensuring long-term growth.
Responsibilities:
- Master's degree or higher in Biochemistry, Environmental Science, Materials Science, or related field
- Develop holistic consumer propositions through a deep understanding of consumer, product, packaging, and technology in collaboration with multi-functional teams.
- Adjust project direction based on ongoing learning, data, and hands-on experience, including defining experimental designs and leading consumer research execution.
- Drive decision-making for complex initiatives concerning consumer insights, product, packaging, and technology.
- Generate novel consumer insights and translate them into actionable product designs and technical requirements.
- Lead the development of technical product narratives, claims, and support strategies based on consumer understanding and competitive insights.
- Proficient in various data analysis tools.
- Travel for consumer research is required.
- Living and grown up with Thai language and culture, fluent English skills, Chinese language as option.