Overview
To sustain EP core business and expand cohorts/occasions of Cheetos/Bugles, in order to support 10-in-10 growth vision.
Responsibilities
Scope of the Role:
- Independently lead Cheetos and Bugles brand communication and in-store/EC activation
- Support line manager to conduct Cheetos portfolio optimization and launch NPDs
Responsibilities:
- Independently lead online communication and trade activation of Cheetos/Bugles and deliver high quality execution
- Assist line manage in coordinating cross-functional teams to deliver innovation on time
- Support line manager to do business analysis and review, provide data support for business know-how and strategy planning
Qualifications
- 6+ years FMCG marketing-related experiences
- Good communication skills, fluent English, both written & spoken
- Good analytical skills
- High integrity, can-do attitude, and willingness to learn
- Strong project management capability