工作职责:
E-COMMERCE SALES AND CHANNEL MANAGEMENT
- Achieve sales target by close cooperation with channels and TP/distributor and strive for more resources and traffic.
- Manage campaign phasing and products strategy to achieve operation synergy and sales growth.
- Work closely with cross-function team and TP to enhance synergy and work efficiency.
- Provide analysis and action plans based on KPI relating but not limited to sales performance, traffic, conversion, search, and consumer behavior.
- Optimize daily operations leveraging multiple resources (sales reports, merchandising reports, campaign report, consumer insight …)
E-COMMERCE DAILY OPERATIONS
- Work with TP and optimize store assets including store page, product window picture/PDP/Landing page based on historical performance to increase CTR and consumer journey.
- Update rolling sales forecast by SKU according to product strategy, in particular new launches, samples and promotional items (GWP…) based on stock and sales trend.
- Manage channel stock based on historical performance and business projection on SKU level.
- Responsible for orders and products deliveries to TP/EC platform warehouse.
- Other internal relevant process affairs
CHANNEL PROJECT MANAGEMENT
- Explore business opportunities in B2C channels, such as JD/VIP/Tmall super etc, develop solid plan and objectives.
- Responsible for cooperative campaign/project in JD and VIP, such as channel IP, cross-category campaign etc
- Monitor and track competitors' campaign and performance on channels, also the platform latest trends, and regularly output with readable reports.
任职条件:
[Requirements]
- At least 3 years e-commerce operation experience, is must.
- Good communication and negotiation skills
- Good team player with extroverted personality and problem-solving/learning attitude with sense of responsibility.