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About the Job 在香格里拉,我们致力于为客人提供无与伦比的定制体验。随着奢华旅游市场的发展和客人期望的不断提高,我们正在创建一个新的领导角色来带领我们最新的业务支柱——体验规划。 At Shangri-La, we are dedicated to delivering unparalleled and bespoke experiences for our guests. As the luxury travel landscape evolves and guest expectations continue to rise, we are creating a new leadership role to spearhead our newest business pillar-Experiences Programming. 我们正在寻找一位具有远见的体验规划助理副总裁或副总裁,来塑造我们整个产品组合中的客人体验的未来。这个执行职位将在开发和实施创新客人体验的综合战略方面发挥重要作用,协调跨职能团队实现体验奢华的统一愿景,确保和优化资源以支持高规格的规划,并在公司部门和酒店团队之间进行无缝协作。 We are seeking a visionary Assistant Vice President or Vice President of Experiences Programming to shape the future of guest experiences across our portfolio. This executive position will be instrumental in developing and implementing a comprehensive strategy for innovative guest experiences, aligning cross-functional teams towards a unified vision of experiential luxury, securing and optimizing resources to support world-class programming initiatives, and orchestrating seamless collaboration between corporate divisions and property teams. 主要职责 Key Responsibilities 1.设想和开发独特的超越住宿体验:基于对香格里拉目标客人群体及其不断变化的偏好的深刻理解,构思和设计的独特体验。 Envision and Develop Unique Beyond Stay Experiences: Conceptualize and design exceptional, unique experiences, based on a deep understanding of Shangri-La's target guest demographics and their evolving preferences. 2.战略制定:为体验规划业务支柱制定综合战略,使其与香格里拉的整体品牌愿景和业务目标保持一致。 Strategy Formulation: Develop a comprehensive strategy for the Experiences Programming business pillar, aligning it with Shangri-La's overall brand vision and business objectives. 3.执行战略:领导跨职能团队规划和执行战略,提供给香格里拉客人留下深刻印象的体验。 Execute the Strategy: Guide cross-functional teams to plan and execute the strategy to deliver the experiences that leave a lasting impression on Shangri-La's guests. 4.市场研究:对主要市场的市场趋势、竞争格局和客户偏好进行深入分析,识别香格里拉在体验产品中的差距和机会。 Market Research: Conduct in-depth analysis of market trends, competitor landscape, and customer preferences in key markets to identify gaps and opportunities for Shangri-La to differentiate and excel in experiential offerings. 5.策划与设计:领导创新、标志性体验的创建和实施,反映香格里拉的品牌价值并超越客人期望。 Curation &Design: Guide the creation and implementation of innovative, signature experiences that reflect Shangri-La's brand values and exceed guest expectations. 6.战略合作:识别、建立和培养与本地和全球体验提供商的关系,增强香格里拉提供独特客人体验的能力。 Strategic Partnership: Identify, establish, and nurture relationships with premier local and global experience providers, enhancing Shangri-La's ability to offer unique and exclusive guest experiences. 7.业务发展:寻找、开发和维护与目的地管理公司(DMC)的积极合作关系,确保所有地点的高质量和多样化的体验产品。 Business Development: Source, develop, and maintain positive and collaborative relationships with a portfolio of Destination Management Companies (DMCs),ensuring high-quality and diverse experiential offerings across all locations. 8.培训与执行:为合作伙伴和酒店运营团队开发和实施全面的培训计划,确保一致的高质量旅游和服务执行。在香格里拉产品组合中实施和分享实践。 Training &Execution: Develop and conduct comprehensive training programs for partners and hotel operations teams to ensure consistent, high-quality execution of tours and services. Implement and share best practices across the Shangri-La portfolio. 9.预算与资源规划:有效管理预算和资源,以最大化体验项目的影响和盈利能力。 Budget &Resources Planning: Manage budgets and resources effectively to maximize the impact and profitability of experience programmes. 10.绩效管理:建立关键绩效指标和报告机制,以衡量体验项目的成功。释和绩效指标,以推动持续改进和业务增长。 Performance Management: Establish key performance indicators and reporting mechanisms to measure the success of experience programmes. 11.跨职能协作:与运营、市场营销、销售等各部门密切合作,确保体验项目的无缝整合和推广。 Cross-functional Collaboration: Work closely with various departments including Operations, Marketing,Sales, ensure seamless integration and promotion of experience programmes. 资格要求 Qualifications 1.高级管理经验:至少10年奢华酒店、旅游或相关行业的高级管理经验,具有体验产品开发和管理的成功记录。 Minimum of 10 years of senior-level experience in luxury hospitality, travel, or related industries, with a proven track record in experiential product development and management. 2.全球市场知识:深入了解全球奢华旅游市场、趋势和五星级酒店标准,特别是亚洲市场,最好有中国大陆的经验。 Extensive knowledge of global luxury travel markets, trends, and 5-star hospitality standards, with specific expertise in Asian markets and ideally experience with mainland China. 3.创新战略:有能力开发和执行创新战略,推动收入增长并提升品牌定位。 Demonstrated ability to develop and execute innovative strategies that drive revenue growth and enhance brand positioning in the luxury sector. 4.商业敏锐度:具有成功的预算管理、资源分配和通过战略产品开发实现利润增长的历史。 Strong business acumen with a history of successful budget management, resource allocation, and profit generation through strategic product development. 5.领导能力:领导能力,能够激励、激发和发展高绩效团队,跨多个地点和文化。 Exceptional leadership skills, including the ability to inspire, motivate, and develop high-performing teams across multiple locations and cultures. 6.战略合作:与奢华旅游供应商、目的地管理公司(DMC)和行业其他关键利益相关者建立和维护战略合作关系的成功记录。 Proven track record of building and maintaining strategic partnerships with luxury travel providers, DMCs, and other key stakeholders in the industry. 7.客户行为理解:对奢华市场客户行为的深刻理解,能够将洞察转化为可执行的战略和体验。 Expert-level understanding of customer behavior in the luxury market, with the ability to translate insights into actionable strategies and experiences. 8.沟通技巧:出色的沟通和人际交往能力,能够在组织各级和外部合作伙伴中有效影响和协作。 Outstanding communication and interpersonal skills, with the ability to influence and collaborate effectively at all levels of the organization and with external partners. 9.创造力和创新:在设计独特、高端客人体验方面表现出创造力和创新,设定行业基准。 Demonstrated creativity and innovation in designing unique, high-end guest experiences that set industry benchmarks. 10.分析能力:优秀的分析能力,熟练进行市场研究、数据解释和绩效指标,以推动持续改进和业务增长。 Excellent analytical skills, including proficiency in market research, data interpretation, and performance metrics to drive continuous improvement and business growth.